Social Media - Be an Advocate
Social media can be a very powerful tool, and not just for cat videos. It’s especially effective when you are trying to raise awareness about issues close to you, and bladder leakage is no exception. Nowadays, people take to social networks like Facebook, Twitter and Instagram to express opinions, share information and connect with others. Now more than ever, social media serves as a platform to support a range of different causes. Take the ALS ‘Ice Bucket Challenge’, for example. This awareness-builder has one friend nominate the other to either dump a bucket of ice water over their head and make a donation to ALS (amyotrophic lateral sclerosis) research. The Ice Bucket is just one (albeit great) example how effective social media can be to raise awareness and benfit a great cause.
For a lot of people there’s a stigma surrounding bladder leakage; it’s not something they want to shout from the rooftops if they’re experiencing it, but it’s important to talk about because it can help other sufferers feel like they’re not alone. By using social media, you can be that helpful friend, whether you’re around the corner, or around the world. You can start conversations, connect with others experiencing bladder weakness, share valuable advice and learn how others manage it. Found an incontinence product you love that works for you? Share it! Stumbled on a helpful article explaining how eating right can help bladder weakness? Share it! Show everyone that you can keep living a life full confidence!
There are plenty of ways to support others through social media. Here are some tips on how to become an effective champion of your cause:
- Set your objectives.
What do you aim to achieve? Do you want to raise awareness about bladder weakness? Are you looking to connect people and share your story? Want to start a conversation? Get rid of the taboo?
- Identify your audience.
Are you looking to reach your existing friends and followers? Or would you like to extend your reach? To connect with other people talking about bladder weakness, try using relevant hashtags in your posts to identify your cause. These are a great way to connect, discover and share useful information. Try some of the following:
Whether it’s through a post on your own wall, a tweet, a photo of doing something you love, a direct message, answering a question in a forum, or commenting on a post, you are connecting with others. Social media is all about starting conversations. Pose a question and you’ll be amazed by the level of interaction you’ll get in return. Social media can be an incredibly strong support system! Try reaching out to organizations that you feel are relevant to your cause to help connect with other people in similar situations. These ones are a good place to start:
- National Association for Continence
- American Urology Association
- Canadian Continence Foundation
- Family Caregiver Alliance
Who knows, you might even make a few new friends who appreciate your advice and support!
Be relevant and reliable. Whether you’re writing a product review, sharing your own story about dealing with bladder weakness or an interesting article, be sure to make it engaging and relevant to your audience. Also, do your best to be accurate with any facts as you want to remain a trusted voice.
Remember, it’s your choice how much discernibility you want on social media. You can be the biggest advocate for incontinence, but you can do it anonymously too. You can use a pseudonym on social media, share helpful tips from other sources, re-tweet an informative article, or post a bladder-friendly meal you made, all of which will still inspire and support your network.
Finally, have fun! Being a social advocate shouldn’t feel like work, so take a light hearted approach. By talking truthfully about incontinence and bladder weakness, you’re empowering others to do the same. It’s important to reinforce the fact that bladder weakness doesn’t have to change who you are. Share your story and show others that you can keep being yourself no matter what life throws at you. Because all it takes is someone like you to start the conversation.
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