Think you know what continence care looks like? Look again

What is really meant by the 'costs' of continence care?

When people think about the costs of continence care in nursing homes, the focus is often on product prices. However, this is only a small part of the picture. The true costs of continence care include staff time, care efficiency, resident skin health, laundry and waste volumes, and how effectively limited resources are allocated across daily care routines.

These costs are experienced every day by care teams, even if they are not always visible in budgets or procurement data.

Want to know how TENA can help?

Why is continence care being highlighted during World Continence Week 2026?

As part of World Continence Week 2026, a global research study is being commissioned to explore the real challenges of delivering continence care in nursing homes. The aim is to better understand the daily realities faced by healthcare professionals and the long term implications for care organizations.

92%

92% say that bulk purchasing lower-quality products can be more expensive in the long run

72%

72% say there is unnecessary waste related to continence care

95%

95% say continence care should be a higher priority for decision-makers

New Global Research Report

By interviewing healthcare professionals and key opinion leaders across UK, Italy, Canada and Australia, our new global research report exposes the main hidden costs of current practices within continence care, showing the true day to day challenges that frontline professionals face along with the biggest negative impacts. The detailed report will help provide professional decision makers with guidance/ information on how our tools and approaches facilitate a person-centered approach and help healthcare businesses to manage continence care more efficiently for greater long-term value.

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References

Essity TENA Global Insights Report, 2026.

With over 60 years of experience TENA is the world’s leading incontinence brand.* We offer a full range of absorbent products, skincare and digital health technology solutions that are tailored to the needs of individuals, their families and healthcare professionals.

With TENA, Essity is at the forefront of developing products and services that help improve dignity and the quality of people’s lives. We strive for sustainable continence care with better care and better products.

^{*Source: Euromonitor International Limited; Retail Adult Incontinence, all channels, RSP value sales, Tissue & Hygiene, 2024 edition.}

TENA, a brand of Essity – a global leading hygiene and healthy company. Everyday, our products, solutions and services are used by a billion people around the world. Our purpose is to break barriers to well-being for the benefit of consumers, patients, caregivers, customers and society. Sales are conducted in approximately 150 countries under the leading global brands TENA and Tork, and other strong brands such as Actimove, Cutimed, JOBST, Knix, Leukoplast, Libero, Libresse, Lotus, ModiBodi, Nosotras, Saba, Tempo, TOM Organic and Zewa. In 2025, Essity had net sales of approximately SEK 138bn (EUR 13bn) and employed 36,000 people. The Company's headquarters is located in Stockholm, Sweden and Essity is listed on Nasdaq Stockholm. More information at essity.com.