SCA and the Red Cross provide hygiene kits to homeless people in France
April 30, 2014 - For the third year in a row, SCA and the French Red Cross work together to provide homeless people in France with hygiene kits. This year, more than 120 000 hygiene kits are being provided, which represents an increase of 20% compared with last year. By the end of 2014, over 260,000 SCA hygiene kits will have been distributed to homeless people since 2011.
“This project illustrates our values and is an excellent example of how we raise awareness and help improve hygiene standards. Regardless of age, gender or place of living, nobody should suffer from insufficient hygiene conditions” says Marc Sanchez, President of SCA in France.
SCA signed a partnership with the French Red Cross in 2011. The goal is to provide hygiene kits and essential hygiene information to homeless people. The program has been successful and each year the number of kits has increased both in numbers of kits and in reach. In 2014 hygiene kits are being provided in 98 of 101 French regions, including overseas territories.
Since 2012 the hygiene kits have been improved in order to better suit the needs of the homeless. There are two kits; one male and one female and each kit contains essentials hygiene products for three days, including several SCA products like feminine towels from Nana, shower gel/shampoo from Tork and pocket tissue handkerchiefs from Lotus. The kit also contains a booklet in six languages providing useful information about hygiene as well as phone numbers to emergency and healthcare centers.